Research Subscriptions

The unparalleled Youth Trends Total Access research portfolio features 60 individual reports released annually. Client subscribers receive rich and ongoing personalized insights and commentary to accompany their current and archived datasets. To learn more about becoming a Youth Trends Total Access subscriber, please contact us for information.

(Semi-annual) Lifestyle Report The Lifestyle Report is a robust deep data dive exploration of the youth market segmented by four key age groups: Kids and Tweens (ages 8 to 12), Teens (ages 13 to 17), College Students (ages 18 to 22) and Twentysomethings (ages 22 to 29).... Learn More	(Quarterly) Top Ten List Report The Top Ten List Report tracks top of mind popularity of youth popular culture. Released on a quarterly basis and segmented by age group, Top Ten presents an authentic and unfiltered view of the most popular TV shows, magazines, video game titles... Learn More	(Monthly) Insights Insights is our high impact, quick-read youth trend and marketing report. Released on a monthly basis, the report is a hybrid of data driven insights based on an immersion conducted with members of the Youth Trends proprietary panel coupled... Learn More
(Annual) Latino Youth Lifestyle Report The Latino Youth Lifestyle Report seeks to uncover and highlight the unique media and lifestyle-related behaviors and attitudes among this nation’s fastest growing ethnic segment from a generational perspective. Released on an annual basis,... Learn More	(Annual) Asian American Youth Lifestyle Report The Asian American Youth Lifestyle Report represents the other half of our comprehensive multicultural research offering. Similar in nature to Latino Youth Lifestyle, the Asian American Youth Lifestyle Report focuses on distinctive consumer... Learn More	(Annual) Seasonal Trend Reports Our Seasonal Trend Reports are a series of forward looking supplements in anticipation of strategically important time periods. The supplements are representative and proven indicators of what lies ahead. A total of five Seasonal Trend Reports... Learn More